Website strategy for teams where the site is part of the sales motion.
Rebuild methodology, publishing operations, sales-support content, and lead quality — practical articles for founders, marketing leaders, and ops teams fixing how the website supports revenue.
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CMS Strategy
CMS evaluation, platform selection, governance tradeoffs, multi-site structure decisions, and system planning.
For decision-makers
Content Operations
Content ownership, stale-content reduction, governance, approvals, publishing systems, and keeping commercial content current.
For decision-makers
Digital Business Layer
Website as connected business infrastructure spanning CRM, product data, sales assets, portals, and operational workflows.
For decision-makers
Need help turning strategy into a working website?
I work with B2B teams on rebuild planning, CMS workflow design, and sites that support complex sales — from architecture through implementation.
