CMS Migration

A CMS migration is not a technical copy-paste exercise. Moving content from one platform to another forces decisions that the original implementation never had to make: what the content model should actually be, which URLs need to be preserved, how media libraries will transfer, what redirect strategy prevents SEO damage, and whether the migration is an opportunity to clean up years of accumulated structure or a risk of carrying old problems into a new platform.

The most common failure mode is treating migration as a technical task rather than an editorial and architectural one. Content modeling decisions made during migration determine the quality of the system for years afterward.

This topic covers CMS migration planning and execution: how to scope a migration honestly, how to handle URL and redirect strategy, content model decisions during platform transitions, and the tradeoffs between WordPress, Sanity, Payload CMS, Medusa, and other platforms as migration targets.